Product Owner Salesforce Marketing Automation

RENEWAL BY ANDERSEN SUMMARY

Renewal by Andersen is a pioneer in the window and door industry, and innovation is a huge part of who we are. Renewal by Andersen Signature Service combines the perfect combination of the best people in the industry, a superior process, and an exclusive product. As such, we take great care in building a team of skilled, passionate Difference Makers, caring for our team members' personal and professional growth, and celebrating our differences. We are committed to an inclusive and diverse workplace where all people feel respected, valued, and driven to realize their full potential. We always have opportunities for our team members to give back to the causes they're most passionate about, and as an Energy Star Partner of the Year for many years, Renewal by Andersen is committed to environmental health and sustainability. If you want to be a Difference Maker, Renewal by Andersen is the place for you.

SUMMARY

As the Marketing Automation Product Owner at Renewal by Andersen, you will be the driving force behind our Salesforce Marketing Cloud product vision and strategy. You will act as the essential link between our product team and business stakeholders, ensuring a shared understanding of the projects, features, and enhancements needed to deliver exceptional products that create exceptional business value. Your leadership will guide the development and execution of a dynamic Salesforce Marketing Cloud roadmap that aligns with both immediate business needs and long-term strategic goals.

PRIMARY RESPONSIBILITIES

* Stakeholder Collaboration: Serve as the primary contact for the product team and business partners, adeptly navigating complex situations and difficult conversations to ensure alignment and progress. Build and maintain strong relationships, engaging stakeholders for strategic decisions and collaborating with project-level business partners for day-to-day activities. Proactively highlight and manage risks and coordinate decision-making for key project and roadmap decisions to ensure alignment with overall business goals.

* Lead Product Vision & Roadmap: Develop and communicate a compelling Salesforce Marketing Cloud Product Vision and Release Roadmap, balancing projects, enhancements, and technical debt to optimize business outcomes.

* Metrics & Impact Analysis: Identify and define metrics to measure the impact of feature and product releases that correlate to business value. Provide regular updates to business partners and stakeholders on product changes and summarize the delivered value on a quarterly basis.

* Product Backlog Management: Guide stakeholders and business analysts in eliciting and defining detailed requirements for features and enhancements. Collaborate with business partners to prioritize the product backlog and define and prepare for releases. Ensure the team has clear, well-articulated User Stories that align with best practice conventions (e.g., Acceptance Criteria, Definition of Done). Work closely with business analysts and development teams to clarify and refine functional requirements as needed.

* Enterprise Collaboration: Collaborate extensively with other internal business and IT teams while ensuring that the product development efforts are well-integrated and aligned with broader organizational goals.

* Quality Ownership & User Acceptance: Own the quality of released features, holding ultimate accountability. Collaborate with the development team to ensure features are developed and delivered as defined. Coordinate testing and change management efforts and establish feedback loops with Subject Matter Experts (SMEs) and business partners.

* Mentorship and Coaching: Take an active role in mentoring and coaching team members who are newer to their role. Foster a supportive and collaborative environment where everyone feels empowered to learn and develop their skills. With your guidance, constructive feedback, and leadership, you will contribute to the professional development of a high-performing, cohesive team that excels in delivering value to the organization.

* Scaled Agile Collaboration: Engage in Product Owner-to-Product Owner collaboration within a scaled Agile setting (e.g., Scrum of Scrums). Coordinate team roadmap commitments, address dependencies, and consider system architecture in Quarterly Product Roadmap/Release Planning processes.

* Community Engagement & Best Practices: Actively participate in formal and informal "Communities of Practice" forums to foster organizational maturity and promote best practices. Share insights and collaborate with other Product Owners to overcome challenges and address organizational issues affecting multiple teams.

QUALIFICATIONS AND SKILLS

MUST HAVE QUALIFICATIONS

* Minimum of 5 years' experience in Information Technology/Software Development roles with progressive responsibility with a minimum of 2 years' experience in Salesforce Marketing Cloud.

* Minimum of 3 years' experience working in an agile environment

* Strong strategic thinking and experience in setting and executing on product vision

* Proficient in facilitating communication between technical and non-technical team

NICE-TO-HAVE QUALIFICATIONS

* Bachelor's degree (Management Information Systems, Business Administration preferred).

* Scrum Certifications: Certified Scrum Product Owner (CSPO) or Professional Scrum Product Owner (PSPO).

* Salesforce and/or Salesforce Marketing Cloud Certifications

* Tools: Working experience with utilizing and configuring JIRA and other Agile Planning Tools

CULTURE AND BENEFITS

"Be Orange. Be You" is how we express our belief that by embracing our differences and empowering you, we'll be a stronger team able to accomplish what otherwise wouldn't be possible. This Orange spirit has helped us become the #1 innovative window and door brand* and the one homeowners love the most.** It's also why we're committed to supporting you to approach each day with a bright outlook.

Benefits include, and are not limited to:

* Medical/Dental/Vision/Life Insurance

* Health Savings Account contributions

* Paid holidays plus PTO

* 401(k) plan & contributions

* Professional development and tuition reimbursement opportunities

* Charity contributions

* Nationwide career opportunities

We look forward to seeing how your unique skills, background and experiences will inspire our team and help us continue to be the leader we are today.

In 2024, Andersen has set a profit-sharing target of $4,000 per eligible employee, prorated as appropriate. Profit sharing will be paid out in quarterly installments to provide eligible employees with payments throughout the year, with payment amounts tied to quarterly operating profit performance.

Andersen is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, disability, marital status, national origin, citizenship, genetic information, protected veteran status, or any other characteristic protected by law. Andersen Corporation will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of all applicable federal, state and local laws.

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