Director, Strategic Planning

IPG Health
United States, New York, New York
100 West 33rd Street (Show on map)
Apr 22, 2025
Job Description About the Job: As Director, Strategic Planning, you'll lead strategic planning initiatives, leveraging market research, client consulting, and creative brief writing expertise to drive business results and deliver exceptional client service. You'll utilize advanced storytelling skills to lead internal and client meetings and supervise and mentor team members to foster growth and development. By developing innovative solutions and upholding our values, you'll shape the future of our strategic planning practice and deliver exceptional results for our clients. A Day in the Life: Execute strategic planning fundamentals for assigned brands, leveraging disease state, customer and science expertise. Collaborate across agency departments to integrate insights and strategy. Lead brand strategy deliverables, including positioning, creative briefs and message strategy. Drive market research, insight mining and strategic planning for new business opportunities. Supervise and mentor strategic planning teams, fostering career development. Facilitate client workshops, brainstorming sessions and strategic leadership. Ensure talent management, hiring, staffing and performance management for direct team. What you will need:* Bachelor's degree in marketing, Advertising, Communications or related field. 7+ years of agency experience in brand strategy or market research, with 5+ years in pharmaceutical/health. Proficiency in Microsoft Office, Teams, research tools (SERMO, Datamonitor) and social media platforms. Excellent communication, strategic thinking and analytical skills. Ability to leverage AI platforms for strategic deliverables and manage multiple projects. Strong understanding of agency offerings, pharma marketing trends and promotional strategies. *Leadership experience within client-facing, supervisory and new business roles. Salary $130,000.00 - $180,000.00 The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications. About the Agency https://www.fcbhealthny.com/ Part of the IPG Health network, FCB Health New York is a full-service agency with more than 40 years of experience marketing to healthcare professionals, patients and consumers. As a creative collective that believes in a never finished process with a passion for growth, driving business forward is in the agency's DNA. With a client roster comprised of top brands both big and small, FCB Health New York is constantly innovating and creating highly effective solutions that accelerate their impact on the world. The agency has earned a steady stream of industry accolades year after year from Cannes Lions to Clio Health, to the Manny Awards. For U.S. Job Seekers It is the policy of IPG Health and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.