VP, Revenue Management

Who We Are:

OUTFRONT Media is a forward-thinking leader in the out-of-home (OOH) advertising industry, shaping the future of media across in all the top 25 largest markets in the U.S. and approx. 120 markets across the U.S.. As one of the largest OOH companies in the country, we specialize in billboard, transit, and mobile advertising, offering unparalleled inventory and iconic locations, from Times Square to the Sunset Strip. Our growing network of digital billboards and 500,000+ displays provide the most sought-after media placements in high-traffic areas, retail districts, and transit centers.

We are committed to creating innovative, impactful advertising solutions that connect brands with audiences in meaningful ways, leveraging fresh thinking and cutting-edge approaches, including digital networks, social and mobile integration, and improved business practices. At OUTFRONT, we are leading the charge to bring intelligence to OOH media and transforming the advertising landscape.

Our success is rooted in our commitment in inclusion. We value the diverse perspectives that fuel creativity and innovation, striving to build an environment where all voices are heard, and growth is encouraged. Join us in driving the next wave of OOH media and help revolutionize the advertising industry.

OUTFRONT offers:

• OUTFRONT stock (NYSE:OUT) awarded annually.
• Employee Resource Groups, including those for women, LGTBQIA+, AAPI and more.
• Paid volunteer hours to aid in our commitment to serving our communities and beyond.
• Comprehensive employer-contributed medical, dental, and vision plans.
  • HSA and FSA
  • Adoption Reimbursement Program.
  • Commuter benefits, pet benefits, and health advocate services.
• Employer-contributed 401(k) and Roth 401(k) plans.
• Employee Education Assistance Program.

We are OUTFRONT, in name and nature. Come join us!

Job Summary

OUTFRONT Media is seeking a dynamic and forward-thinking VP of Revenue Management to spearhead the development and execution of cutting-edge revenue strategies aimed at maximizing profitability and optimizing inventory utilization across all media and platforms. As a key leader in the organization, the ideal candidate will have a strong blend of strategic thinking, data-driven decision-making, leadership expertise, and an entrepreneurial approach to evolving pricing and inventory management in the rapidly changing out-of-home (OOH) advertising landscape. This role will drive OUTFRONT's revenue growth by implementing innovative pricing strategies, leveraging data insights, and optimizing the performance of digital and traditional advertising channels.

What You'll Do

Revenue Management Strategy & Innovation

• Develop and execute a comprehensive revenue management roadmap that aligns with OUTFRONT's growth strategy, incorporating emerging trends in digital, programmatic, and impression-based ad delivery.
• Design an innovative pricing strategy across all media types, incorporating dynamic pricing models, discounting strategies, premium pricing, and special event pricing for both traditional and digital inventory.
• Apply advanced analytics and AI-driven insights to inform pricing decisions, improve inventory management, and enhance yield across OUTFRONT's portfolio, from transit networks to large-format billboards.
• Partnering with our Technology teams, lead the transformation of OUTFRONT's Revenue Management tech stack, guiding the development of tools like CPQ, sales proposal systems, and analytics platforms to streamline processes and ensure real-time pricing and performance monitoring.

Revenue Optimization & Market Leadership

• Drive the creation of pricing strategies that maximize profitability across both traditional and digital inventory, adapting to market conditions and customer demands in real-time.
• Lead data-driven optimization efforts by using analytics to evaluate inventory performance and proactively identify opportunities to enhance revenue realization.
• Identify and execute innovative strategies for monetizing ancillary services and creating new revenue streams, particularly in the growing digital and programmatic advertising space.
• Champion collaboration across teams to ensure that pricing, sales, and operations are aligned to deliver maximum value to clients and stakeholders.

Data-Driven Decision Making & Performance Management

• Oversee the creation and implementation of robust data analytics and reporting tools that provide actionable insights into pricing performance, market trends, and competitive positioning.
• Transition legacy reporting systems into modern, agile platforms capable of delivering dynamic, real-time insights and enhancing decision-making across the revenue management ecosystem.
• Define and track a suite of key performance indicators (KPIs) for pricing, occupancy, and deal profitability, empowering sales leadership with the data they need to drive growth.
• Provide strategic updates to senior management on pricing performance, emerging risks, and new opportunities for revenue growth.

Policy Development & Cross-Functional Collaboration

• Develop and enforce revenue management policies and best practices that drive consistent pricing strategies and cross-department collaboration across regional and national teams.
• Establish and maintain a Deal Desk process to review and approve large and complex deals, ensuring compliance with pricing and revenue policies while optimizing deal structures.
• Regularly engage with senior leadership, market teams, and national sales to share insights, refine pricing strategies, and ensure alignment with OUTFRONT's strategic objectives.
• Lead initiatives to improve seller behavior, pricing discipline, and market performance through regular coaching, engagement, and training.

Team Development & Leadership

• Build and lead a high-performing team of revenue management professionals, fostering a culture of collaboration, innovation, and continuous improvement.
• Provide mentorship and professional development opportunities for team members, ensuring alignment with industry best practices and emerging trends.
• Collaborate closely with teams across sales, marketing, finance, real estate, and operations to ensure seamless execution of revenue management strategies and operational goals.
• Establish strong relationships with regional leadership to ensure consistent implementation of pricing and revenue management strategies.

Preferred Qualifications/Education:

• A bachelor's degree or equivalent practical experience preferred; an MBA would be advantageous.
  
• At least 10+ years of experience in revenue management, pricing strategy, or a related field, with a minimum of 5 years in senior leadership roles.
• Expertise in pricing models, financial analysis, and market intelligence, including competitive pricing, demand forecasting, and customer segmentation.
• Strong command of data analytics, AI, and automation technologies used to optimize pricing, inventory, and revenue.
• Proven track record of driving revenue growth in a complex, multi-channel environment (OOH, digital, programmatic).
• Exceptional leadership, communication, and relationship-building skills, with a history of managing large teams and cross-functional collaboration.
• Ability to navigate fast-paced, evolving environments, prioritize effectively, and meet deadlines.

For New York, the salary range for this role is $200,000 - 240,000 per year. Compensation is determined during our interview process by assessing a candidate's experience and skills relative to internal peers and market benchmarks evaluated for the scope and responsibilities of the position. Please note that the foregoing compensation information is a good-faith assessment associated with this position only and is provided pursuant to the New York City Salary Transparency Law.

OUTFRONT Media is not responsible for any fees related to unsolicited resumes.

OUTFRONT Media Is An Equal Opportunity Employer

All applicants shall receive equal consideration without regard to race, color, religion, gender, marital status, gender identity or expression, sexual orientation, national origin, age, veteran status or disability. Please refer to the OUTFRONT Media Affirmative Action policy statement.