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Business Development Representative - Critical Infrastructure Solutions - (Remote 25-22)

Spok, Inc
United States, Minnesota, Hopkins
Jun 12, 2025
Description
Full-time/ direct hire / 100% remote USA
Overview
The Business Development Representative (BDR) is responsible for generating leads for targeted new logo prospects for software, wireless, and hardware products via outbound contact and following up on inbound leads in the Critical Infrastructure vertical.
Essential Duties and Responsibilities
>Develops sales opportunities by researching and identifying potential accounts; soliciting new accounts; building rapport; providing technical information and explanations; facilitating discovery and demo calls/presentations.
>Prospects, qualifies, and generates opportunities with new logo prospects.
>Ensures key contact identification, call planning, account qualification as sales priority and needs analysis at all prospect levels.
>Sells the value of Spok technology to executive decision makers.
>Increases pipeline through telemarketing efforts and lead conversions.
>Uses appropriate outbound contact methods (including cold calling, e-mail, and social selling campaigns) to confirm appropriate contacts, qualify and drive leads through the sales pipeline. Drives lead process and converts to meetings for Sales Directors.
>Responds to requests for information and coordinates online presentations/discovery calls for new prospects.
>Facilitates technical discussions with potential clients through demonstrations and presentations.
>Transfers sales opportunities to Sales Directors as appropriate.
>Accomplishes department and organization goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
>Measures and provides effective reporting of key performance indicators.
>Keeps management informed of all activity, including timely input of activity in Salesforce and distribution of summary reports.
>Collaborates with Marketing to ensure campaign results are measured accurately in CRM.
>Meets assigned performance objectives related to lead generation.
>Ensures Market Intelligence.
>Shares with Sales and Marketing teams any trends discovered while talking day-in, day-out to members of the various buyer profiles.
>Expands working knowledge of products and technologies, competitors, and industry trends.
>Remains knowledgeable and up-to-date on changes and developments in the IT and unified communications industries.
>Updates Spok job knowledge by studying new product descriptions; participating in educational opportunities.
Required Skills, Education, and Experience
>Bachelor's degree in sales, marketing, or related field
>Minimum 2-3 years of relevant sales experience in technology, software, or wireless communications
>Customer service and/or account management experience
>Critical Infrastructure industry experience- preferred
>Excellent interpersonal and communication skills, especially in the ability to present concepts and articulate business value to build trust-based relationships over the phone
>Proven track record of consistently meeting and/or exceeding sales performance metrics, i.e., quotas, pipeline, forecast accuracy, etc.
>Excellent problem-solving skills, organizational skills, and time management with the ability to multitask in a fast-paced, ever-changing environment
>Ability to learn and demonstrate (at a high level) Spok's suite of software solutions
>Experience with Salesforce.com or other CRM/pipeline software tool
>Experience with virtual meeting presentation tools, such as MS Teams, GoToMeeting, WebEx, etc.

Pay and Benefits: There are a host of factors that can influence final salary for a position at Spok, including, but not limited to, geographic location, relevant prior work experience, specific skills and competencies, education, and certifications. Our employees value the flexibility at Spok that allows them to balance quality work and their personal lives. We offer competitive compensation, benefits and learning and development opportunities. Our broad and competitive mix of benefits options is designed to support and protect employees and their families. At Spok, you will receive comprehensive benefits such as; three robust health, pharmacy, vision and dental care plans including a health savings account option, wellness, financial wellness, retirement, family support, continuing education, and time off benefits.

Spok, Inc., a wholly owned subsidiary of Spok Holdings, Inc. (NASDAQ: SPOK), headquartered in Plano, Texas is proud to be a global leader in healthcare communications. We deliver clinical information to care teams when and where it matters most to improve patient outcomes. Top hospitals rely on the Spok Care Connect platform to enhance workflows for clinicians and support administrative compliance. Our customers send over 70 million messages each month through their Spok solutions. Spok enables smarter, faster clinical communication.

Spok is a trademark of Spok Holdings, Inc. Spok Mobile and Spok Care Connect are trademarks of Spok, Inc.

At Spok, Inc., we provide equal opportunity to all employees and qualified applicants without regard to race, color, creed, religion, national origin, gender, sexual orientation, age, gender identity, genetic information, pregnancy, disability, protected veteran status, or any other protected status or characteristic. Should you have a disability and need assistance or accommodation in the application process, contact Human Resources at 1-800-852-8935

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