Manager, Annual Fund and Direct Marketing

The Public Health Institute (PHI) is an independent, nonprofit organization dedicated to promoting health, well-being, and quality of life for people throughout California, across the nation and around the world. As one of the largest and most comprehensive public health organizations in the nation, we are at the forefront of research and innovations to improve the efficacy of public health statewide, nationally, and internationally.

PHI was distinguished as one of the top 50 "Best Non-Profit Organizations to Work For" by the Non-Profit Times in a national search.

SUMMARY:

ABOUT RISE UP

Rise Up works to advance gender equity and justice in education, health, and economic opportunity by partnering with visionary local leaders around the world. We build power with women, girls, and their allies by providing training, funding, and connection to a global network to help them achieve meaningful, lasting change. Rise Up, based at the Public Health Institute, works with leaders in Africa, South Asia, Latin America, and the United States to create a future where all people can thrive. Since 2009, Rise Up's powerful network of 800 leaders has successfully advocated for over 218 new and improved laws and policies, positively impacting more than 172 million people around the world, as of December 2024.

Rise Up is at an exciting time of growth, as we expand our team and global impact. Rise Up is currently a program of PHI that plans to shift operating processes to a separate 501(c)(3) organization in 2025. As a result, this is a time-limited position that is expected to last at least 90 days and up to one year with PHI.

POSITION DESCRIPTION

The Annual Fund and Direct Marketing Manager serves as a core team member responsible for growing our individual donor program. This role plays a critical part in securing philanthropic support from individuals, with a focus on cultivating relationships, delivering excellent donor stewardship, and developing strategies to increase annual and mid-level giving through email, mail, engagement opportunities, and events.

This role is a key leader on the Development team, which will represent the organization to external partners, report directly to the Director of Strategic Partnerships, and work in partnership with the Development and Engagement Manager. This position will play a key role in maximizing donor engagement to realize short- and long-term revenue goals, and support and manage a series of cultivation and fundraising events annually.

This is a full-time, remote position that requires the incumbent to be based in the United States. Candidates based in the San Francisco Bay Area are preferred. The incumbent is expected to work during core business hours for the Pacific Time zone.

This position requires travel to participate in key events and meetings such as fundraising events, donor meetings, staff meetings, strategic retreats, or industry conferences.

Full salary range for this position: $70,296 to $101,911 per year. The typical hiring range for this position is from $70,296 (minimum) to $86,104 (midpoint), based on 100% FTE. The starting salary is determined using a variety of factors, such as the candidate's knowledge, skills, and experience, as well as internal equity consideration and budget availability.

Employment Type: Full Time

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following:

Individual Giving Strategy & Execution

• Design and implement a comprehensive individual giving program, including annual fund appeals, mid-level donor cultivation, and stewardship plans.
• Create donor segments and personalized outreach strategies to retain, upgrade, and acquire individual donors.
• Develop and oversee multi-channel fundraising campaigns (e.g., email, direct mail, digital, events).
• Analyze giving trends and data to inform strategy and report on progress toward goals.
• Manage relationships with an outsourced direct marketing firm and ensure contract-based deliverables and expectations are met.

Donor Stewardship & Cultivation

• Build and maintain relationships with a portfolio of individual donors and prospects, ensuring effective cultivation and relationship building, timely follow-up, recognition, and meaningful engagement.
• Plan and execute donor appreciation and cultivation activities, such as webinars and events, and visits with individual donors.
• Collaborate with communications and program staff to gather stories and impact data to inspire giving.

Collaboration & Leadership

• Work in collaboration with the Development team to integrate individual giving with major gifts, corporate, foundation, and event fundraising efforts.
• Serve as a fundraising thought partner and advisor to colleagues across the organization.
• Manage development support staff, interns, and volunteers as needed.

Operations & Administration

• Maintain accurate donor records in the CRM (Salesforce).
• Create and deliver email engagement through the email delivery service provider (Mailchimp).
• Review and/or prepare donor acknowledgment letters and stewardship materials.
• Support budget development, forecasting, and reporting related to individual giving.

Perform other duties as assigned.

QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.

Minimum Qualifications

• 3 years of professional fundraising experience, with a focus on individual giving.
• Bachelor's degree, or substitute with four additional years of experience in fundraising, communications, marketing, or related field.

Other Required Qualifications

• Proven track record of growing donor relationships and meeting revenue goals.
• Skilled at communicating complex ideas clearly and effectively in both written and verbal formats.
• Strong project management, organizational, and analytical skills.
• Proficiency in relationship building, storytelling, and strategic fundraising.
• Proficiency with donor CRM systems and Microsoft Office Suite; experience with email marketing and design tools a plus.
• Ability to work independently, and collaboratively in a fast-paced, mission-driven environment. Works autonomously with minimal direct supervision and high discretion.
• Ability to make decisions that influence the team.
• Must be comfortable working on projects that can be difficult in nature under general or minimal supervision.
• Passion for social justice, gender equity, and the mission of Rise Up.
• Ability to work evenings and weekends required for events and donor meetings occasionally.
• Must be willing and able to travel, as needed.
• Must be able to pass the background checks required for this position.

Preferred Qualifications

• 7 years of relevant professional fundraising experience
• Knowledge of direct marketing best practices and experience working with a direct marketing firm/vendor preferred.
• Experience working with an international organization.
• Comfort and skill in public speaking and representing an organization to external audiences.

FAIR LABOR STANDARDS ACT (FLSA) STATUS

This position is classified as exempt based on the job duties. However, based on the FTE, salary level of the employee, or federal/state/local laws, the employee may be classified as nonexempt.

The Public Health Institute is committed to a policy that provides equal employment opportunities to all employees and applicants for employment without regard to race, color, sex, religion, national origin, ancestry, age, marital status, pregnancy, medical condition including genetic characteristics, physical or mental disability, veteran status, gender identification and expression, sexual orientation, and to make all employment decisions so as to further this principle of equal employment opportunity. To this end, the PHI will not discriminate against any employee or applicant for employment because of race, color, sex, religion, national origin, ancestry, age, marital status, pregnancy, medical condition including genetic characteristics, physical or mental disability, veteran status, gender identification and expression, sexual orientation, and will take affirmative action to ensure that applicants are offered employment and employees are treated during employment without regard to these characteristics.

For further information regarding Equal Employment Opportunity, copy and paste the following URL into your web browser: http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf

To apply for any position, you must create an account on the Public Health Institute's job application site. After creating your account, you may search the open positions and apply for the specific position that interests you. Please note, mailed and emailed applications will not be accepted.

We're so pleased the Public Health Institute is an organization you would like to work with. Do you have questions about this opportunity? If so, email our recruitment team at Recruitment@phi.org.

Additional information about PHI's benefits and compensation offerings can be found here.

The Public Health Institute is committed to providing access and reasonable accommodation in its services, programs, activities and employment for individuals with disabilities. To request disability accommodation in the application process, contact the Recruitment Team at least 48 hours in advance at Recruitment@phi.org.