Manager Marketing NCAA

MANAGER NCAA PARTNER ACTIVATION

Join adidas in shaping the future of sport through strategic partnerships with NCAA programs. As Manager of NCAA Partner Activation, you will lead the execution of brand initiatives across college athletics-bringing campaigns, product seeding, and retail programs to life. You'll manage relationships, budgets, and activations that connect adidas with athletes, fans, and communities across campuses nationwide.

KEY ACCOUNTABILITIES

• Manage day-to-day communication with NCAA partners, set annual objectives, and oversee Co-Marketing Budgets and on-campus programming
• Lead brand activations aligned with key college sport moments and licensed product priorities in collaboration with brand communications
• Serve as the connection point between internal teams and NCAA partners to ensure seamless execution of brand initiatives
• Analyze and report on Co-Marketing Budgets to support sound financial decisions and partner transparency
• Support seasonal marketing calendar planning, including content development and integration of category and NIL priorities

KNOWLEDGE SKILLS AND ABILITIES

• Deep understanding of college athletics and the surrounding culture
• Proven ability to manage multiple external partnerships and build strong relationships
• Experience in budget forecasting, analysis, and planning
• Strong project management and cross-functional collaboration skills
• Skilled in creating and delivering compelling presentations

QUALIFICATIONS

• Bachelor's degree in marketing, advertising, or related field
• Three to five years of marketing or account management experience, preferably in sporting or consumer goods
• Experience with NCAA or collegiate partnerships preferred

READY TO CREATE WHAT'S NEXT

Step into a role where your work connects sport, culture, and community. Join adidas and help elevate our presence across college athletics through strategic activation and impactful storytelling.

THROUGH SPORT WE HAVE THE POWER TO CHANGE LIVES.

Please note:

• adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an Equal Opportunity Employer.
• adidas offers robust and progressive medical, including HSA (Health Savings Account) with employer funding or FSA (Flexible Spending Account) options, dental, vision, prescription drug coverage, adoption, with surrogate and fertility support, short and long-term disability, and basic life and AD&D insurance, which can be supplemented with employee-paid coverage. Employees are able to enroll in adidas' 401k plan and Stock Purchase Plan with employer match. Full-time employees are eligible for education assistance and generous Leave policies including 12 weeks of paid parental leave.
• Employees are eligible to earn an annual bonus based on both company and personal performance. Employees accrue prorated flexible time off in the amount .4388 hours per day that increases with years of service, eleven paid holidays throughout the calendar year and Service Time Off during milestone years.
• At adidas we offer a Hybrid work policy which requires attendance in the office Monday through Thursday, with the flexibility to work remotely on Friday each week. For work requiring a high degree of collaboration or an in-person presentation, in-office attendance is required even on Friday. The working location of this position is Portland, OR.
• Though our teammates hail from all corners of the world, our working language is English.