Senior Marketing Communications Manager, Events
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![]() United States, Washington, Redmond | |
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OverviewAre you passionate about innovating across digital channels such as promotional emails, social, and web? Do you like to drive business impact through insightful analytics and strategic bets? Do you love to think creatively across digital channels to build the most effective customer journey to drive tangible, measurable outcomes? If so, the Marketing Services organization is looking for a Senior Marketing Communications Manager, Events build effective cross-channel strategies to drive success for our flagship 1st party Microsoft events. Responsibilities will include driving successful registration targets pre-event, executing attendee communications during, and executing post-attendee communications and amplifying post-event content. To be successful in this role, we are looking for someone who lives in data and partners well with analytics teams to inform strategy and measure outcomes. A successful candidate is a lifetime learner and collaborator, able to work with a complex set of teams, disciplines, and businesses to drive shared goals. This person must be adaptable and able to drive process for predictability but also be able to change direction and update strategies quickly. This person must have a passion for collective and collaborative work while able to drive individual accountabilities. As a Senior Marketing Communications Manager, Events, you will use data insights to build optimal digital customer journeys, drive execution and optimization of those journeys, and be responsible for successful registration for flagship events. Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond. In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
ResponsibilitiesLead customer journey and channel strategy/innovation across teams to drive successful registration and communication outcomes for flagship events.Own team principles and approach to customer journeys and analytics for events and enable sophistication in reporting and analytics, such as automation and AI, across the team.Collaborate across multiple internal and external teams (channels, businesses, functions, corporate, field, etc) to drive global impact.Prepare, deliver, and present plans for multiple executions across partners and stakeholders.Oversee asset production such as copy writing, creative, and video content to be leveraged across digital channels.Report and manage performance of channels and creative to drive event outcomes.Embody our culture and values. |