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Growth Marketing Senior Specialist

Mathys-Potestio, LLC
dental insurance, 401(k)
United States, Texas, Austin
908 East 5th Street (Show on map)
Oct 07, 2025

Growth Marketing Senior Specialist

This is a 6-month, full-time (40 hours/week), remote contract role based in the U.S. (Eastern Time), with the potential to extend. Must live in the US to be considered.


Summary

The Growth Marketing Senior Specialist will lead performance marketing efforts to drive mobile app user acquisition. This role focuses on launching, optimizing, and scaling campaigns across multiple paid media channels, using data-driven insights to improve results and uncover new growth opportunities.


Our Ideal Candidate


  • 3+ years of experience in mobile app user acquisition or growth marketing



  • Passion for data-driven marketing and performance optimization



  • Strong foundation in paid media strategy, including campaign management, audience targeting, and creative testing



  • Proficient in Google Ads, Apple Search Ads, DSPs, Meta, TikTok, or similar platforms



  • Skilled in analyzing campaign performance, A/B testing, and budget management



  • Experience managing ad spend of $100,000+ per month



  • Familiar with SQL or similar analytical tools (a plus)



  • Comfortable collaborating with creative, analytics, and growth marketing teams



  • Able to work independently while maintaining strong communication with internal and external stakeholders



  • Flexible, innovative, and eager to stay ahead of industry trends



Job Description

In this role, you will plan, execute, and optimize campaigns to drive user growth for a mobile app.

You'll collaborate with internal marketing and creative teams to identify high-performing tactics, test new channels, and refine targeting strategies for maximum ROI. Responsibilities include analyzing campaign data, managing budgets, coordinating with external partners, and sharing insights that shape creative direction and long-term growth strategy.

You will also contribute to innovation across the user acquisition program by identifying scalable, cost-effective opportunities and staying informed about emerging tools, technologies, and trends in mobile marketing.


Education and Experience


  • Bachelor's degree in marketing, business, communications, or a related field, or equivalent practical experience



  • Background in performance marketing, mobile advertising, or app growth strategy



  • Experience with large-scale campaign management and analytics



  • Previous work in fast-paced, data-focused environments preferred



  • Must be based in the U.S. and available to work Eastern Time hours



The pay for this W-2 position ranges from $50-$60per hour. This position may be eligible for PTO, health and dental insurance, and/or 401(k) benefits upon meeting certain length of service and hours requirements.

Mathys+Potestio values applicants of all backgrounds and experiences. We do not discriminate based on race, color, national or ethnic origin, ancestry, age, religion or religious creed, disability or handicap, sex or gender, gender identity and/or expression, sexual orientation, military or veteran status, genetic information, or any other characteristic protected under applicable federal, state, or local law.


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