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Director, Engagement Strategy- SVP

IPG Health
United States, New York, New York
622 3rd Avenue (Show on map)
Oct 09, 2025

Job Description
About the Job:
As an SVP Director of Engagement Strategy, you will be a visionary leader who drives business growth through innovative engagement strategies, delivering successful projects and acquiring new accounts. You'll leverage your expertise in collaboration and cross-functional leadership to foster departmental excellence, mentor talent, and advocate for engagement strategy across the agency. By developing revenue-generating approaches and directing engagement deliverables, you will ensure seamless execution of projects and initiatives. As a respected agency leader, you'll inspire teams, influence strategic decisions, and drive business outcomes.
A Day in the Life:
  • Define innovative engagement strategies, creating best practices, case studies, and department deliverables.
  • Provide expertise and thought leadership, representing the agency at events, conferences, and panels, and publishing thought leadership pieces (POVs) in internal and external publications.
  • Manage, develop, and grow junior and mid-level staff, setting goals and identifying growth opportunities through mentorship, feedback, and coaching.
  • Create new engagement deliverables and processes to address emerging needs and oversee account engagement, ensuring accuracy and impact of all deliverables.
  • Interface independently with senior clients and agency senior leadership, developing and maintaining strong relationships with key clients and stakeholders.
  • Drive significant organic growth through incremental engagement work and lead new business pitches, presenting innovative engagement strategies.
  • Collaborate with cross-functional teams to drive business outcomes and ensure seamless execution of projects and initiatives.
  • Develop and implement revenue-generating approaches, directing engagement deliverables to achieve business objectives.
  • Inspire teams and influence strategic decisions to drive business outcomes and agency growth.
What you'll need:
  • Bachelor's degree in Marketing or related field.
  • 13+ years of healthcare marketing experience.
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint) with ability to create complex presentations.
  • Experience with brainstorming software (Stormz, Miro, Mural) and online collaboration platforms (Zoom).
  • Exceptional written and verbal communication skills, with ability to present in high-pressure situations.
  • Strong active listening skills, with a collaborative and constructive working style, and proven ability to lead teams.
  • Unwavering personal integrity, conflict resolution skills, and ability to prioritize tasks and manage shifting responsibilities.
  • Strategic thinking with ability to balance short-term and long-term goals, take a high-level view of portfolio needs, and assess strategy and staffing requirements.
  • Experience managing and reviewing junior staff work, maintaining quality of own deliverables, training and mentoring others, and adapting to changing priorities.
Salary
$190,000 to $270,000 annually
The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.
About the Agency
https://www.neon-nyc.com/
Part of the IPG Health Network, Neon is a full-service healthcare agency that lights the way with innovative creative solutions to the biggest challenges of life-changing brands. With a boutique agency feel backed by big network resources, and an entrepreneurial spirit, Neon works across a number of audiences and channels - from HCP and DTC/DTP to digital engagement, patient support and more. The agency delivers a diversified offering and depth of expertise that includes strategic planning, medical strategy, health literacy, engagement planning, user experience, technology and development, branding and design.
For U.S. Job Seekers
It is the policy of IPG Health and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.
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