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Licensing Manager

Stellantis
United States, Michigan, Auburn Hills
Jun 03, 2026

  • Manage global licensing programs for Chrysler, Dodge, Jeep, Ram, and Mopar trademarks
  • Primarily replica and gaming categories
  • Drive royalty revenue through the production and sale of branded consumer products
  • Sales forecasting and budget responsibility
  • Partner with agencies to develop strategies identifying opportunities to expand global footprint
  • Work with brand teams to develop products in support of vehicle product actions
  • Collaborate with brand marketing, product planning, and design to support future brand initiatives
  • Develop and expand brand partnerships through licensing and merchandise activations
  • Pitch proposals into brand leadership for approval, based on best-in-class quality and most favorable commercial terms
  • Build relationships with key licensees to bring licensed products to the retail market
  • Govern internal compliance and approval process for licensing agreements through cross-functional partners including Operations, Finance and Legal
  • Maintain tracking on various steps through the licensing deal memo and agreement execution process for all deals
  • Own the brand protection program managing the defense against counterfeit products globally
  • Review and approve licensee projects from concept through launch including product development, packaging, and marketing assets
  • Ongoing benchmarking and trend analysis to ensure in-market relevance
  • Ad-hoc requests as needed


Basic Qualifications:



  • Bachelor's degree in Marketing, Communications or Business Administration
  • Minimum 5 years of business or brand marketing experience
  • Excellent oral and written communication skills
  • Power point presentation proficiency
  • Ability to work well with a team and agencies
  • Detail oriented with strong organizational skills
  • Familiarity with database management


Preferred Qualifications:



  • Automotive experience
  • Replica, toy, or gaming knowledge
  • Previous licensing experience


  • Manage global licensing programs for Chrysler, Dodge, Jeep, Ram, and Mopar trademarks
  • Primarily replica and gaming categories
  • Drive royalty revenue through the production and sale of branded consumer products
  • Sales forecasting and budget responsibility
  • Partner with agencies to develop strategies identifying opportunities to expand global footprint
  • Work with brand teams to develop products in support of vehicle product actions
  • Collaborate with brand marketing, product planning, and design to support future brand initiatives
  • Develop and expand brand partnerships through licensing and merchandise activations
  • Pitch proposals into brand leadership for approval, based on best-in-class quality and most favorable commercial terms
  • Build relationships with key licensees to bring licensed products to the retail market
  • Govern internal compliance and approval process for licensing agreements through cross-functional partners including Operations, Finance and Legal
  • Maintain tracking on various steps through the licensing deal memo and agreement execution process for all deals
  • Own the brand protection program managing the defense against counterfeit products globally
  • Review and approve licensee projects from concept through launch including product development, packaging, and marketing assets
  • Ongoing benchmarking and trend analysis to ensure in-market relevance
  • Ad-hoc requests as needed


At Stellantis, we assess candidates based on qualifications, merit, and business needs. We welcome applications from all people without regard to sex, age, ethnicity, nationality, religion, sexual orientation, disability, or any characteristic protected by law. We believe that diverse teams reflect our identity as a global company, enabling us to better address the evolving needs of our customers and care for our future.
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