(On-site) Admissions Counselor - EM Student Experience

The Enrollment Management Student Experience Department at West Virginia University is currently accepting applications for an Admissions Counselor.

About the Opportunity

Reporting to the Assistant Director, this position covers the broad nature of the Office of Admissions Engagement and Outreach, servicing student recruitment, outreach and in-person visitor traffic for the office. This position is an important front-facing role in the Office of Admissions Engagement and Outreach in working with prospective students and families interested in learning more about West Virginia University.

We strongly believe in work-life balance and keeping time for things we love outside our work. WVU offers generous benefits, including:

• 37.5-hour work week
• 13 paid holidays (staff holiday calendar)
• 24 annual leave (vacation) days per year (employee leave)
• 18 sick days per year (for when you're ill, for when you need time to care for sick family, for your own, or your family's, regularly scheduled medical appointments. Who is family for the purpose of this leave? A lot of people in your life including immediate relatives and in-laws as well as others considered to be members of your household living under the same roof)
• WVU offers a range of health insurance and other benefits
• 401(a) retirement savings with 6% employee contribution match, eligibility to continue health insurance, and other retiree perks. Looking for more retirement benefits information? Check out retirement health insurance benefits, retirement income, and FAQ's.
• Wellness programs

What You'll Do

• Admissions
  • Counsels (in-person, telephone and email) students and other visitors with expertise in the following areas: College Admissions, Financial Aid, Scholarships, Housing, Student Accounts, Registration, New Student Orientation and Admissions.
  • Assists with on-campus and off-campus recruiting efforts and events including open houses, high ability events, awards nights, college fairs, new student orientation and private high school visits.
  • Coordinate, plan, and execute logistical event details, which will include scheduling reservations for event space, food and beverage, transportation, audio/visual, among others.
  • Communicate verbally and electronically with faculty, staff, and group sponsors regarding the planning and management of event details to ensure flawless execution of tasks.
  • Present to prospective students and families via twice-daily coverage in the Visitors Center by attending a session at the VC where guests have the opportunity to ask questions about enrolling at WVU. Meets with families before and after presentations for one-on-one counseling.
  • Conduct one-on-one admissions meetings to counsel interested students and their families on academic programs, admissions requirements, housing, cost and aid, and Student Life at WVU. This includes assisting prospective student visitors in completing an application, paying academic and housing deposits, completing a housing application, applying for federal aid, and registering for New Student Orientation.
  • Counsels prospective students, families, counselors, and WVU administrators via telephone coverage of the general Admissions line and Admissions email. This entails answering the phone, looking up records in Banner and CRM, and providing accurate information to the caller.
  • Aids students in understanding the process of transferring credit. Ensures that students are aware of all steps necessary to have their credits added and that students understand how their credits transfer into WVU.
  • Document communications in university-wide Customer Relationship Management System for future outreach by WVU representatives.
  • Make outbound calls as needed for event confirmations, incomplete applications, or other processing related outreach.
  • Assists in the management of projects to help further recruitment efforts. This includes putting together recruitment material to be sent to high school personnel, processing incoming and outgoing mail, logging demographic data, tracking and maintaining electronic transcripts, and during peak times assists in the evaluation of First Time Freshmen applications through partnership with the evaluation's unit.
  • Manges all external mailing requests from educational stakeholders and alumni to ensure appropriate information and materials are received upon request.
  • Evaluates freshman applications by reviewing high school and/or college transcripts and calculate grade point averages to determine admission eligibility or other tasks required to speed the processing of applications. These may be processed at the Visitors Center, high school visits, open houses, and peak periods in the admission processing.
  • Represents WVU as a road-runner admission counselor for all recruitment territories. Travels to college fairs, high school private visits, information nights, university hosted events and parent nights to counsel prospective students and families as needed. Fulfill back up territory management role for any vacant territories (maternity leave, extended illness, and employment gaps).
  • Aggressively follow-up with students from initial contact through enrollment to assure students have every opportunity to enroll. This includes maintaining open communications via phone, e-mail and surface mail as needed and recruiting students equally regardless of race, religion, or socioeconomic background
• Centralized Student Recruitment Data Management
  • Create and analyze reports in CRM to assist and support recruitment outreach.
  • Provide crucial student data management in institution-wide CRM system to ensure all students are communicated to effectively, efficiently, and accurately.
  • Quickly update student profiles, track changes, and ensure real-time accuracy across departments (admissions, academics, financial aid). Report on demographic data of visitors to Office of Admissions Engagement and Outreach to provide a holistic view of visitors to campus.
  • Store and access all student information (contact details, academic history, engagement records) in one place for easy updates and accuracy.
  • Log all visitor meetings in institution-wide CRM system to ensure each point of the recruitment process of a student is documented.
  • Report on email, phone, and foot-traffic metrics for the Office of Admissions Engagement and Outreach. Report metrics regularly to the Director, Senior Director, and Executive Director in an ongoing basis.
  • Regularly use Banner in an effort to provide clear, concise, and accurate information for any and all prospective students who interface with the office.
  • Generate reports on recruitment, student progress, campaign performance, and engagement metrics to inform decision-making.
  • Support WVU Visitors Center in creating and implementing strategic yield enhancement plan from the time of a student's visit to enrollment at WVU. This includes targeted outreach that may include specialized email, phone calls, and other tactics.
• Completes other projects and assignments at the request of the Assistant Director, Sr. Director, Executive Director, or Associate Vice President of Enrollment Management.

• Bachelor's degree
• A minimum of one (1) year of experience in the following:
  • Experience in college admission counseling, sales, marketing, public relations, advising or counseling, and/or event planning
• Any equivalent combination of related education and/or experience will be considered.
• All qualifications must be met by the time of employment.

Knowledge, Skills, and Abilities

• Excellent time management, attention to detail, and organizational skills.
• Must be able to plan and help manage events with creativity and efficiency.
• Must be able to work in a fast-paced, deadline -driven environment.
• Ability to relate to the concerns of prospective students and parents and the ability to counsel them on those concerns.
• Demonstrated excellent oral and written communication skills are required in order to advise and counsel students, parents, and high school counselors regarding WVU NSO programs and admission requirements as well as communicate attributes of programs and services offered.
• Demonstrated understanding of undergraduate curricular and co-curricular experience at WVU or another major public institution of higher education located in a college town environment.
• Demonstrated commitment to social justice.
• Ability to facilitate equal access to a WVU education to all interested students.
• Must be able to travel extensively (often overnight) and to work extended hours and weekends on short notice as needed. Must be able to work flexible hours in late spring and summer as needed.
• Must have demonstrated excellent interpersonal skills and the ability to develop constructive relationships with prospective students and their families as well as University administrators and high school counselors, teachers, and principals.
• Must exhibit professional behavior and image at all times to best represent WVU to our constituents.
• Must exhibit a positive attitude and the demonstrated ability to work well with others.
• Ability to rapidly learn WVU admission requirements, admission timeline, and basic housing and financial aid requirements and regulations.
• Ability to operate a motor vehicle.
• Physical capability to transport materials weight an average of 25-40 pounds.
• Must be able to qualify for a university travel card (pass a credit check).

• Valid Driver's License

West Virginia University is a place of purpose and community. We take pride in our profound impact on the state of West Virginia and are committed to the personal and professional growth of our employees.

From the groundbreaking R1 research at our flagship campus in Morgantown to the career-oriented programs at WVU Potomac State in Keyser, and the technology-intensive programs at WVU Tech in Beckley, the contributions of WVU employees resonate across the state, touching lives and shaping futures.

At WVU, you will discover a supportive community that champions work-life balance and fosters a collaborative atmosphere. Our core values - service, curiosity, respect, accountability and appreciation - unite us as Mountaineers.

Join us at West Virginia University, where your work will make a lasting impact. To learn more about WVU, visit wvu.edu.

West Virginia University is an Equal Opportunity Employer. We invite all qualified applicants regardless of race, color, religion, sex, national origin, age, disability, genetic information, or Veteran status.