Senior Digital Strategist

Partnering with Aquent, a premier talent agency, our client-a dynamic leader in hospitality marketing-is seeking a visionary digital marketing professional to drive high-impact acquisition strategies for global hotel brands. In this role, you will have the unique opportunity to shape the digital footprint of world-class hotel customers, leveraging cutting-edge tools and AI-driven strategies to deliver measurable growth. If you are a proactive strategist who thrives on client consultation, campaign execution, and pioneering new marketing technologies, this is your chance to make a lasting impact on a rapidly evolving industry.

About the Opportunity

Our client is dedicated to empowering hotel businesses by delivering creative, thoughtful, and highly effective digital marketing solutions. As a key strategist, you will own the digital marketing acquisition program across global regions, with a primary focus on North America. You will act as a trusted consultant to hotel clients, translating their business objectives into robust marketing campaigns across Paid Search, Paid Social, and other digital media platforms. By combining analytical insights with innovative AI tools, you will optimize campaigns and demonstrate clear value to high-level decision-makers.

Key Responsibilities

• Own and drive the digital marketing acquisition program for global hotel customers, with an emphasis on the North American market.
• Consult directly with clients to understand their target markets, business needs, and objectives, providing tailored creative marketing solutions.
• Execute, manage, and optimize multi-channel digital campaigns, including Paid Search, Paid Social, and Digital Media.
• Deliver comprehensive reports and analytics, interpreting results to effectively convey campaign value and ROI to clients.
• Proactively research industry benchmarks to provide forward-thinking recommendations and ongoing campaign management.
• Develop, maintain, and present annual acquisition plans and manage the planning process for a diverse portfolio of clients.
• Adopt and integrate AI tools to enhance everyday productivity, optimize campaigns, and guide clients on the evolving role of AI in digital marketing.
• Nurture partner relationships to support and activate digital acquisition channels.
• Manage essential account operations, including monthly billing, client record maintenance, and assisting with contract negotiations and renewals.
• Serve as the primary point of contact for troubleshooting and interacting with high-level client decision-makers.

Required Skills & Experience

• Bachelor's Degree in Marketing, Hotel/Hospitality Management, or a related field.
• 6+ years of experience in Account Management, Online Marketing, and/or Hotel Sales & Marketing.
• Proven track record of executing digital campaigns with a deep understanding of Paid Search, Paid Social, and Digital Media.
• Excellent communication, interpersonal, and organizational skills, with the ability to thrive in a fast-paced, dynamic environment.
• Strong attention to detail, exceptional customer service, and robust project management skills.
• Ability to travel up to 10% as required.

Preferred Qualifications

• Strong understanding of Marketing and Electronic Distribution, particularly within the hospitality industry.